Minimising Your Risks
Our Objectives & Strategy
The objective is to minimize the least amount of risks security upstarts can face in their starter stage and develop the latest international standard advisory services portfolio suited to their business model.
The strategy is to use a security venture capitalist model to enhance their local market value chain economy by creating a better competitive market via a sustainable growth model.
Advisory Services
Defining Your Aims, Through Our Advice
Our advisory services projection model is to remain indebted to the founder and investors for a total of 3 consecutive years after such pivotal years of an upstart APG principal advisors will cease all services gradually.
The aim is to create a powerful founders foundation with clientele and other business networks to scale marketability and high customer retention, into a founders 4th YoY business cycle.
Other advisory services focus on merger and acquisitions or restructuring business models in cycle models of 5+ years or more within the: youth, mature or dying stages of security businesses. Our services here extend to the life of the project selected.
Core Business Units
A Focus on the Products
Our core business units focus on three sellers’ products: the Starter, the Accumulator & Overnight Plan and a Portfolio Product Plan.
The PPP is our non-core business unit focused on a knowledge base iteration, targeting legacy business systems and improving the lens in which they see the security industry today. The seller product is called Shesk- a security help desk & the resource hub is called SQI- Security Quantum Investing.
Corporate Seal
Partnerships & Networking
APG corporate seal embodies the philosophy of partnering and networking in these new business times as a method to scale growth. However we will not evade best business practices for the sake of attaining accumulated wealth through enterprising.
Additionally it is designed to incorporate a selection process to seek out all best partners and to limit the potential of third party risks / liabilities in the near unforeseen future.
APG has adopted Commandments our partners must have in the form of 11 principles, 5 mastery skills and 6 qualifications and 8 winning skill sets.
11 Principles: (must posses all 11 traits)
1 – APG principal founder adheres to all confidence, professionalism and integrity to the highest regard whilst working with customers and does not discriminate.
2 – APG is a security & risk consulting business model. We are neither an investment firm or purports to be a financial institution. The use of financial terms are imperative for upstarts in the security market to understand diversification of their product.
3 – APG human capital are considered to be the best experts in their field. Extensive assessments are conducted to eliminate non security high performers.
4 – APG conditionalities are rooted in the principle of innovation and creativity in the security sector. Our futuristic ambitions are necessary to improve the security market regionally and globally. As such TEAM participation from founders and their investors increases their potential of growth, greater than APG signaling market upgrowth individually.
5 – The founders and investors must understand the risks in their sectors. Business growth can be cyclical, static or concentrated. APG understands the security sector risks and would continually work with our clienteles to create the best business model to retain customer value.
6 – APG abides with all legal frameworks governing the security body and best business practices. Failure from both APG advisors or Clienteles would cessate all business relations immediately.
7 – All clienteles must possess impeccable business acumen, ethics and grit to see their business through the process of the grind. APG expects all stakeholders to hold equal strain on the business through good and bad business economical growth.
8 – Founders shall be accountable for the effort they put into the business. Minimum effort would produce minimum result vice versa with maximum effort. Thus APG shall be nullified for not producing non-realistic business goals created by the founders / clienteles.
9 – Growth curve in the market depends on the fluidity of the competition. Thus in a small but congested market; market shares may be not known or limited. The founder shall be given information of their market strategy and current market share they may possibly achieve.
10 – Barriers to entry, limited access to market shares or an uncompetitive market would cause erratic supply and demand chain flow and gaps in the value chain. Thus it is incumbent to not set unrealistic business valuation early seeking higher revenue growth in a stagnated or monolithic service oriented B2B marketplace.
11 – APG interests as advisors are solely on consultation and giving best business advice to our clientele. We have no interest in obtaining equity from your business or to take over operations of the same.
All services mentioned are guaranteed to assist the upstart and APG would never defer from our intended service.
Mastery Skills: (must posses all 5 traits)
1 – Integrity: Be the character we will love to partner with and nurture the industry
2 – Leadership: Be the kind of person who can steer their company and build lasting relationships among the team to carry forward.
3 – Self awareness: Have an open mind about success and the enormous amount of effort it will take to achieve it. Know your stress level and be able to improve on it.
4 – Competitive: Must have a competitive drive and a hunger to see your business become a hallmark in the industry.
5 – Trustworthy: We expect honesty throughout the process of partnering. Have an open door policy.
Qualifications: (must posses all 6 traits)
1 – Industry qualified: Must have both technical and field experiences in the security industry.
2 – Academic qualified: Must have continual extensive formal training about the security industry.
3 – Non Industry / Academic qualified: Must have extensive technical specialized training in the field of cyber, information or access controls. (only for security solution providers).
4 – Business qualified: Must be a registered company (upstarts) and in the process of completing and fulfilling other requirements to complete legitimacy of the company. We will not entertain non compliance companies or non legal operating entities portraying to be security providers of services or solutions (upstarts & mature).
5 – Criminal record: No criminal record or involved in continued criminal matters which are pending. (for founders, directors, investors & stakeholders).
6 – Financial record: Must be transparent about investors and who they are and their positions in the company.
Winning Skillsets: (must posses all 8 traits)
1 – Attitude: winning attitude
2 – Purpose driven: drive and energy to push what you believe you deserve
3 – Innovation: thinking different and selling new products with better value
4 – Motivated: to see how far your entrepreneurial business can go
5 – Stoicism: to be emotionally controlled when in champion mode & failure mode
6 – Revolutionary: adaptive to the new business model & platforms
7 – Selling: best sellers are the CEO’s
8 – Responsive: to customers calling for value (value driven)
Sweat Equity Indicator
A sweat equity indicator sQI is our measurement process of how we transform a seedling security company into a selling product, if the accumulated trajectory is in line with the client security strategy or the restructuring of the corporation improves their top and bottom line. It is an indicator showing if any of our plans is indeed successful.
We look at if the clientele has improved their:
1 – Quick ratio, EBITDA, gross margin & working capital
2 – Sales lead per day (strategy to sell & to retain customers)
3 – Selling product ratio & price margin (value driven / profit driven / product driven)
4 – Reputation revenue (ability to scale up)
5 – Investor confidence (brand & credit ratings)
6 – People skills increased selling lead and follow up
7 – Merger applicability & accessibility to foreign market